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Imagine a world where patients find your practice before they even decide to make an appointment. That's the power of content marketing for healthcare professionals. Today's patients are actively engaged online, researching conditions and seeking trusted healthcare providers. By creating...

Why do we think HubSpot might be the best social media marketing tool out there?

In today's dynamic business world, a company's success is closely linked to the effectiveness of its sales strategy. But what exactly is behind the term "sales strategy" and why is it so crucial to develop and continuously optimize an efficient strategy? In this article, we take a deep dive into...

Efficiency and effectiveness should be at the heart of any successful sales strategy. In today's blog article, we take a deep dive into the importance of this central business process and show why the targeted optimization and shortening of the sales cycle is crucial for companies.

We have already dealt extensively with the topic of lead generation. But what exactly is to be done once the leads have been generated? How can you develop your leads into qualified leads and ultimately into (long-term) customers? Lead Nurturing deals with this question. The term comes from the...

In the dynamic landscape of modern business, omnichannel marketing strategies have generated a multitude of leads that present both opportunities and challenges for sales and marketing teams. The myriad of leads from different platforms requires a more sophisticated approach to nurture and convert...

The goal of any business is to generate new leads, and especially to generate leads that are more likely to become customers. Lead qualification is a process of evaluating and categorising potential prospects against predefined criteria to determine if they are ready to engage in a sales...

Have you ever found yourself lost when dealing with multiple leads at once and ended up with no profit? Having numerous leads might lead us to believe that more sales will follow, but that's often not the case. Leads that are not properly qualified can consume the sales team's time and energy,...

Content management systems (CMS) enable the easy display and presentation of content on a website. Thanks to a user-friendly backend, your website can be created and edited with a CMS even without programming knowledge. In the broad spectrum of CMS software, however, there are many differences in...

HubSpot, an advanced marketing automation platform, is widely used by companies across many sectors. This unified platform enables the management of all marketing channels, such as website, blog, email, and naturally, social media, with a single tool.

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Sarah Wilhelm
Sarah Wilhelm
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+41 44 562 49 39
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